Nike Miami

In 2017, Nike opened its flagship store on Lincoln Road in Miami Beach, a project that required a deep understanding of the local Miami Beach culture and context. Touzet Studio was engaged to integrate Nike’s global design brand with the local culture and materials, ensuring a seamless fit into the historic fabric of the block. To achieve this, Touzet Studio partnered with DEX for the construction of the iconic exterior Brise Soleil facade. After extensive collaboration and prototype development, the pattern, mimicking the Nike Swoosh, was produced by skilled artists and craftsmen using 4’x4′ panels cast in ultra high performance concrete with undercut anchors for final installation on a faceted radius. 

The 3,000 square foot facade features a sandblast finish for a softer look and incorporates numerous design elements both externally and internally. The facade’s exterior color changes with the movement of the sun, while light illuminates through the perforated high-performance concrete panels, casting shadows with a changing pattern throughout the day. The Brise Soleil facade remains as stunning and pristine as the day it was completed, a testament to the longevity and durability of prefabricated concrete solutions.